Fakultas Perikanan dan Kelautan Universitas Airlangga

BEM FPK UNAIR Prepares Video Company Profile to Strengthen Organizational Branding

Bagikan

Surabaya — The Student Executive Board of the Faculty of Fisheries and Marine Sciences, Universitas Airlangga (BEM FPK UNAIR), through the Bhaskara Cabinet, is preparing a Video Company Profile as an inspiring and informative organizational introduction. The project is currently in its initial stage — the script and concept development phase.


Laying the Foundation: Script and Concept Design

To create engaging content, the documentation and creative content teams of BEM FPK UNAIR have been conducting discussions and brainstorming sessions. They are designing a storyline that highlights the organization’s vision, mission, and flagship programs. Each ministry within the cabinet contributes ideas to ensure the video reflects the collaborative spirit of the organization.

The script serves as a crucial foundation before production begins. By choosing the right tone and narrative flow, the team aims to deliver a clear and impactful message to the audience, especially prospective students.


Ensuring Quality and Organizational Representation

The scripting process includes collecting supporting materials such as event documentation, member profiles, and organizational achievements. This ensures that every element of the video represents BEM FPK UNAIR as an active, innovative, and student-focused organization.

Once the script is approved, the production will continue with casting and filming around the campus and during student activities. Every stage is carefully planned to maintain consistency and quality.


A Branding Medium and Source of Inspiration

Through this project, the Bhaskara Cabinet of BEM FPK UNAIR is committed to producing a video that not only documents activities but also serves as a branding tool. The team hopes the final product will inspire new students to participate actively in campus life.

“This Company Profile video will represent BEM FPK UNAIR to the public,” said one member of the creative team. “We want to show that this organization is more than a platform — it’s a place for students to grow and make an impact.”


Progress and Future Goals

The production process is closely monitored by the board to ensure everything runs smoothly and on schedule. The video is expected to be completed on time and become part of BEM FPK UNAIR’s digital communication and branding strategy.

With dedication and teamwork, this project exemplifies student creativity and innovation in strengthening the image of the Faculty of Fisheries and Marine Sciences, Universitas Airlangga.

Rated 5 out of 5